Marshall, Frances and Jay: The Success Book Vol. 2
©1973 Magic, Inc., Chicago, IL
Softcover, comb-bound, 8.5x11", 260 pages
Comments: Part two
Contents:
203 101 Ways to Make Money from Magic
289 A Magical Retirement
291 The Magic Inventors
301 The Puzzling Environment
325 The Black Magician
335 The Great American Lecture Game
345 Hey, Look us Over!
349 Still Another Way to Make Money from Magic
350 The Real Pros
353 Ronald McDonald/Hamburger Fun
354 On Being a Magic Dealer
357 The Magic Junkmen
365 The Trickery
367 Those Magic Expendables
371 The Magic Magazine and Its Pitfalls
381 Writing About Magic for Public Reading
386 Bert Allerton Amusement
387 Fabulous World of Trade Shows
394 Profile of a Trade Show Entrepreneur
405 The Business Oriented Magician
407 Putting Magic into the Trade Exhibit
413 The Tame Magician
418 Television and the Magician
419 How to Get on Any Network TV Show
427 The Royal Road to the Bigtime
429 Cable Television
434 Capture That Magic from the TV Screen
436 How Magic and Photography Blend Together
437 Magic Clubs and You
437 Be a Joiner
441 Why and Wherefore of a Magic Convention
444 The Problem that Won't Stay Solved
449 Making Money Selling Money
455 Magic of Fashions
456 Which Witch Are You?
458 The Magic Castle
460 How and Where to Get What You Want
This is a first edition of one of the magic worlds most popular book of the business of magic.
Today it is a real time capsule of the magic scene in the early 1970s. Tons of pictures of young magicians that became greats, and many who have disappeared. My favorite pictures are of Ed Marlo's stripper-magic student, Ezi Rider. How did Jay get those pictures past Frances?
Marshall, Frances Ireland
(1910-2002)
Frances was the owner of the Chicago magic shop Ireland Magic Co., which she later named Magic Inc. She was, perhaps, the most influential woman in the male dominated field of magic. Her entire life was spent with magic, as a performer, writer and promoter. She was married to magic inventor L.L. Ireland until his death in 1954, and then married magician Jay Marshall. As Mrs. Ireland, she was the founder, in 1938, of Magigals, an association for female magicians (today called Women In Magic).For more than five years, Mrs. Marshall appeared every Sunday in the "Funny Paper Party," a program on WGN-TV featuring Chicago Tribune publisher Col. Robert McCormick.
Wrote: You Don't Have To Be Crazy (1946), With Frances In Magicland (1952), Kid Stuff (six volumes/1954-75), How to Sell by Magic (1958), The Sponge Book (1960), The Success Book (four volumes/1973-84), The Happy Birthday Business (1978), My First 50 Years (1981), Those Beautiful Dames (1984), Come Out Flying, the long running Around Chicago column in the Linking Ring Magazine and many other books, booklets, manuscripts and articles. If You're the M.C. (with Jay Marshall), Table Book by Frances and Jay Marshall
